Linkedin for Business
The Problem
Linkedin has added a load of new features that make it a powerful tool for any brand or business wanting deep engagement with prospects. Linkedin have 6,000 odd sales people across Asia and USA all pitching ad and partner services against Facebook and Google, so how do they stand out and win more marketshare?
Presentations that win.
Dynamic pitch decks that bring what’s possible to life. Giving Linkedin sales teams the competitive edge as well as global brand continuity.
Objective
Create a set of pre-designed pitch decks that set Linkedin apart as the product of choice for their partners and prospects
Design them so that all kinds of sales teams can easily edit them as well as engage easily to brief on custom pitches
Approach
Research and define vertical market segments for each deck. E.g: Hospitality, Automotive, Technical
Uncover problems with existing sales decks and understand the impact of each
Prioritise and create a roadmap of improvements
Conduct creative workshop sessions and assign business value to each solution
Plan for mass engagement via the one digital platform - between sales teams and creative digital suite